Patients undergoing nose reshaping surgery want to look like themselves.
This changing view of rhinoplasty – the medical term for nose reshaping surgery – has been noted by Robert Glasgold, a plastic surgeon from New Jersey.
“Everyone comes in and wants to look like themselves,” said Mr Glasgold.
“They don’t want to look like they had their nose done.”
People who opt to have their noses reshaped tend to look younger after surgery, regardless of their age, researchers have suggested.
A study carried out at the University of Toronto in Canada involved 53 men and women between the ages of 15 and 61 who had undergone rhinoplasty operations.
A surgeon based in Orange County, California, claims to have treated more men than ever before over the past 18 months.
Dr Tenley Lawton, a board-certified plastic surgeon who works from a practice in Newport Beach, California, said the current trend for men to undergo cosmetic surgery and try non-surgical solutions has certainly had an effect on her business.
An increasing number of men are opting to have cosmetic surgery, but for very different reasons than most women, new research has found.
Figures compiled by the American Society of Plastic Surgeons show the number of non-invasive and surgical procedures being carried out on men are growing, the latter at a faster rate. But according to the Cosmetic Surgery Centre of Maryland, while women look to enhance their appearance through cosmetic procedures, most men choose to look better but not necessarily look drastically different.
An American doctor has said an increasing number of women are choosing to undergo cosmetic surgery procedures before their wedding day.
Dr Tenley Lawton, a plastic surgeon based in Newport Beach, California, said he has first-hand experience of brides-to-be turning to procedures such as Botox and rhinoplasty before their big day in an effort to look as beautiful as possible.
Men across India are buying into cosmetic surgery and in some areas of the country are even out-doing women in terms of booking treatments.
The Times of India newspaper today reported that men in the city of Bhubaneswar are outnumbering women making liposuction surgery appointments, and are coming a very close second for rhinoplasty – nose reshaping surgery – and face lifts. They are also opting for gynaecomastia – a simple operation to reduce the male chest.
Nose jobs are on the rise among those from different ethnic backgrounds, according to the president-elect of The Rhinoplasty Society.
Dr Rod Rohrich has noticed a shift in the reasons behind those from non-Caucasian ancestry enquiring about rhinoplasty, or nose reshaping surgery.
“It’s becoming more accepted for people who have noses with pronounced ethnic characteristics to opt for surgical refinement that helps them blend into American society better, as well as correcting individual facial deviations that make them stand out uncomfortably,” said Dr Rohrich.
“Every patient is different, but more patients than ever want to preserve ethnic characteristics while correcting individual facial features. Patients with non-Caucasian ancestry used to ask for Caucasian-type noses, which usually resulted in an over-operated and unnatural look,” he added.
He made his observations at a symposium on the subject of ethnic rhinoplasty at the annual meeting of The Rhinoplasty Society, at which he encouraged fellow cosmetic surgeons to prepare for this increase. He advised careful study of Caucasian and ethnic nose shapes, bone structure and skin type in order to offer patients the most appropriate procedure.
Reducing the number of cosmetic procedures performed on the NHS could help to save some Primary Care Trusts (PCTs) somewhere in the region of £12million every year.
The Audit Commission has revealed that weeding out the removal of teeth and tonsils, as well as procedures such as rhinoplasty operations (nose jobs), fat removal surgery, and elective hysterectomies, all treatments that can in some circumstances be deemed to be cosmetic, could save the NHS around £500million per year in total.
The Audit Commission’s managing director of health Andy McKeon said: “PCTs are currently paying for treatments that cost the taxpayer money and according to clinical experts have little or no real value to patients. This needs to change.”
The report highlights the need for fundamental changes to be made to the way the NHS is run if we are to stop essentially pouring money down the drain.
This year’s annual Academy Awards – the Oscars – placed celebrities who have had cosmetic surgery and those who have not side by side, revealing a divide in opinion that was clear for all to see.
Stars who graced the red carpet included pregnant actress Natalie Portman, who had a nose job early on in her career, Sandra Bullock, who has had a series of Botox injections over the years, and Cameron Diaz, who also had rhinoplasty in 2007 to repair damage sustained to her nose in an accident.
Actresses photographed who have famously abstained from undergoing cosmetic surgery procedures included haute couture designer Diane Von Furstenberg, 64, singer and actress Jennifer Hudson, 29, and actress Juliette Lewis.
The majority of women who had not had plastic surgery said they were not against it, just as long as people chose to have it for the right reasons.
Increasing numbers of men living in the United Arab Emirates are choosing to spend their money on cosmetic surgery procedures, according to recent figures.
The Emirates Medical Association has reported that of the people who had cosmetic surgery in the UAE last year, 47 per cent were men. This was a seven per cent rise on the corresponding figures for 2009.
These figures equated to approximately DH300 million being spent on various surgical procedures, including liposuction, rhinoplasty (nose job), face lifts and otoplasty (ear reshaping).
However, the overall number of people going under the knife has reportedly dropped by 40 per cent, when compared to statistics from 2008.
The figures were revealed by Dr Ali Numeiri, an official in the plastic surgery division of the Emirates Medical Association. Dr Numeiri was speaking at a conference in Dubai on breast surgery, which was attended by plastic surgeons and organisations from all over the world.
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