20 July 2009

As the recession continues to have a knock-on effect for businesses and markets around the world, there are a number of areas that continue to see growth despite the grim economic climate. One such area is non-surgical cosmetic treatments such as Botox.According to news site WLKY Louiseville, an increasing number of job hunters are turning to procedures such as wrinkle relaxing injections to boost their chances in a tough job market - and this opinion is backed up by many similar reports from the UK. US Plastic Surgeon Dr Sean Maguire told the news site: "As people have had to re-enter the workforce, or re-enter the interview process, we're finding that patients, both male and female, feel that extra competition." Figures from the American Society of Plastic Surgeons also reflect this trend. Despite the economic climate, there was three per cent rise in cosmetic surgery figures from 2007 to 2008, taking the total for the latter year to 12 million procedures in the US alone. However, non-surgical treatments such as Botox, which typically cost the patient a lot less than some alternatives, have boosted the figures considerably and in fact showed a five per cent growth over the same period. WKLY Louiseville interviewed one woman who said that she was hoping that Botox would give her the edge she needed to find a new job, Stacy Shaffer told the paper: "The high forehead, the in between my eyes and a little bit on the crows feet is where I had the Botox." "I have also had my lips filled. Absolutely love my lip fillers, love 'em, love 'em, love 'em."