Marriages later in life spark increase in anti-ageing treatments
27 October 2011A US cosmetic surgeon has said more couples preparing to get married are opting to have anti-ageing treatments before walking down the aisle. According to Los Angeles-based Dr Babak Azizzadeh, with many couples are now tying the knot later in life, more people are turning to non-surgical treatments in order to make sure they look their best on their wedding day. Non-invasive procedures such as laser hair removal and dermal fillers are some of the most popular, along with surgical procedures like facelifts. But it's not just the happy couples that are looking for a helping hand to beat the ageing process, Dr Azizzadeh said it is also often the case that the bride and groom's parents are also looking to have work done. He said: "I have seen a lot of mothers of the bride or groom come in for anti-ageing treatments so that they can look their best on their child's wedding day. "Many of their parents are unhappy with their appearance and are very interested in anti-ageing treatments." He believes simple treatments and short recovery times are fuelling demand.