New cosmetic surgery app to hit UK
24 June 2011A cosmetic surgery application for the iPhone already used in America is soon to be made available in the UK. Board-certified plastic surgeon Dr Jonathan Kaplan has invented BuildMyBod, an app that allows consumers to find cosmetic surgery clinics, plastic surgeons, and information and prices on a range of cosmetic surgery procedures. It also allows consumers to book appointments using their mobile phone. More than 25 plastic surgery clinics across America have signed up to the app, and Dr Kaplan believes that going global is the next logical step. Global rollout of the BuildMyBod App was the natural progression after initial positive response from consumers and plastic surgeons in major cities across the United States, which included New Orleans, Miami, Santa Barbara, Phoenix, New York and the Carolinas, said Dr Kaplan. The app is available for the iPhone, iPad and iPod Touch and developers hope that a version that is compatible with Android devices will soon be available. Dr Kaplan added: As the dramatic growth in the development of apps for the iPhone shows, people want the convenience of having information they can use to make important decisions on their phones. It seemed logical that being able to research cosmetic surgeons and procedures that way would be of real value to consumers and surgeons.