17 February 2011Increasing numbers of Australian women aged 40 and older are opting for cosmetic surgery and non-surgical solutions, according to a report in the Sydney Morning Herald. The report, entitled ‘Cougars in or out?’ explains the increasingly popular trend of young men dating much older women, and the pressures this phenomenon can place on these women to look young. The term ‘cougar’ refers to older women who seek out relationships with men who are at least 10 years younger than themselves. Actress Demi Moore, 49, is famously married to fellow film star Ashton Kutcher, who is 16 years her junior. When interviewed, consultant plastic surgeon Dr Joseph Ajaka, who is based at the Cosmos Clinic in Sydney, Australia, revealed that there has been a significant growth in cosmetic surgery in Australia, as women in their forties, fifties and sixties opt for Botox and Juvéderm, as well as breast lift surgery and liposuction.