29 October 2008

A new poll conducted in the US indicates that consumers are increasingly choosing non-invasive cosmetic procedures over surgery due to the current economic crisis.

The study is set to be released in conjunction with Plastic Surgery 2008, the annual meeting of the American Society of Plastic Surgeons (ASPS), which will run from October 31 to November 5 in Chicago.

Identical economic surveys were conducted by the ASPS in March and October of this year. The latest results showed that 27 per cent of respondents were considering less expensive cosmetic surgery procedures due to the economic pressures, up from 20 per cent in March.

What's more, when asked to compare procedures undertaken during the first six months of 2008 with the same period in 2007, 73 per cent of ASPS Member Surgeons reported an increase in or stable demand for non-surgical procedures, like Botox, chemical peels and fillers.

62 per cent, on the other hand, cited a decrease in breast augmentation, while 64 per cent claimed a reduction in liposuction.

Dr Richard D'Amico, ASPS president, said: "It appears more consumers are choosing the less invasive cosmetic procedures, both to give them a boost or to buy time if they need to postpone a more costly invasive surgical procedure because of the economic downturn...

"It is very clear the economy is affecting the demand for surgical cosmetic procedures... And while ASPS Member Surgeons are feeling the impact of the economy, we anticipate the historic bounce when patients return as the economy improves."