Men account for Orange cosmetic surge

A surgeon based in Orange County, California, claims to have treated more men than ever before over the past 18 months. Dr Tenley Lawton, a board-certified plastic surgeon who works from a practice in Newport Beach, California, said the current trend for men to undergo cosmetic surgery and try non-surgical solutions has certainly had an effect on her business.Figures compiled by the American Society of Plastic Surgeons (ASPS) show that around 1.1 million men underwent cosmetic procedures in 2010 and according to Dr Lawton, demand has not diminished during 2011. She said: "I have seen more men than ever before within the last 18 months. Here in Orange County, the capital of beautiful people, men feel the pressure to look young and feel their best." As a result, Dr Lawton offers a range of cosmetic services geared specifically towards men. Some of the most popular include nose reshaping surgery (rhinoplasty), liposuction and male breast reduction. Separate research released last week found that most male cosmetic surgery patients believe actor Jude Law has the most desirable nose in Hollywood, while Mark Wahlberg has the best body.